Shot on iPhone (Additional Equipment Used)

At the beginning of last month Apple came out with another great commercial featuring day in the life activities of people around the world using Apple products seamlessly in their life. The kicker at the end of the video is that the commercial itself was all shot on...

Final Cut Pro X – The Past and The Future

Here’s a recap of the 3 posts that highlight what I love and why I’m sticking with FCPX. Basically it boils down to metadata, magnetic timeline, and filmstrip view. I Had it All Wrong. Metadata is the light. It’s Like Illustrator for Editing...